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Joy 101

Breathwork, meditation & joy

Joy 101 makes $25.5K MRR. See 46 organic TikTok and Instagram creatives with 1.6M views from 4 creators: hooks, formats and sounds that drive installs.

  • MRR: $25.5K (estimate)
  • Likely range: $6K to $118K
  • Organic views: 1.6M
  • Creatives: 46
  • Creators: 4
  • Genre: Health & Fitness, Lifestyle
  • App Store rating: 4.9 from 2K ratings
  • Developer: Joyful Habits, Inc.

Latest organic creatives

  • @joy101official: 310 views — Ally Love’s Message to Her Younger Self
  • @joy101official: 277 views — Molly Sims is the Queen of Reinventing Herself
  • @joy101official: 734 views — Michelle Buteau Spills the Tea on Finding Love
  • @joy101official: 917 views — A Look Inside Hoda’s Joy-Packed Fall Retreat
  • @joy101official: 533 views — POV: Hoda & Michelle Buteau Realize They’re Soulmates
  • @grace.assigned.for: 30 views — SEPTEMBER CHALLENGE! You are the master of your thoughts. Speak only positive words to your soul.

About Joy 101

Joy 101 helps build everyday joy, one moment at a time. 5-minute practices for sleep, focus, and calm, guided by top experts you can trust. Try free for 30 days. WHAT YOU GET: * A personalized daily checklist tailored to your interests that builds lasting joy * 1–5 minute wellness practices that bring instant calm, energy, focus, or sleep * Experts you can trust, guiding journaling, breathwork, meditation, and movement sessions * Premium courses from leading experts who are usually impossible to book WHY JOY 101 IS DIFFERENT: * Thoughtfully curated by Hoda Kotb * Supports your whole self: mind, body, and spirit * Guided by trusted experts with real credentials * Adapts to you, every day * Fits into real life in just 5 minutes WHO IT'S FOR: Anyone balancing full lives and major transitions, seeking simple, effective ways to reconnect with joy. WHAT MEMBERS SAY: 4.9 rating from 1,000+ users "The first wellness app that's actually stuck." "I feel different after just 5 minutes." "These experts don't take clients, except here." MEMBERSHIP OPTIONS: Enjoy unlimited access to the full Joy 101 App with two flexible subscription options: * Monthly Plan: $16.99/month * Annual Plan…

Joy 101 on the App Store